Tom Ford – Violet Blonde…

Tom Ford…

“Violet Blonde“…

“L’hiver est là”…

Winter is… nudging… at our doorstep…

Cold weather is… descending… upon us…

The huge… majestic… dark trees on Avenue Foch… are turning into the burnished colour… of Autumn.

Warning clouds… are crowding in the blue skies of summer…

Feeling cold… miserable… desperately in need of some cheering… we dragged our way to the bright lights of the deliciously warm “grand magasin”… “Le Bon Marché“… in Saint-Germain-des-Près…

Passing the… “parfumerie” section… of the beautiful “magasin”, we were riveted by… the Tom Ford glamourous black and white stand… where we came… “juste en face“… of his photograph in a large advertisement… displayed boldly… on the perfume counter…

The suave… and intriguingly handsome…

Tom Ford…

With his perfect profile… seemingly “embracing“… a beautiful model.

Ford… and his model… were advertising his… “nouveau parfum“…

“Violet Blonde“…

“Quel parfum”.

“Quel plaisir”.

We were… enchanted…

Charmed…

In today’s… depressing global economic climate… the power of advertising is… more than palpable… and very welcome… indeed…

“L’anti-crise“…

“L’anti-freeze“…

A lovely perfume… next to a beautiful model, lying on a bed of exquisite violet flowers…

IS… the “violet bottle” that… launched a thousand smiles…

We… delighted in the scent…

A million and one images… flooded our weary minds…

Images… of love…

Feelings of springtime… in winter…

Hope.

A lightness of being…

Romance…

“Un autre… parfum“…

“Une autre… rêve“…

We were offered a few… “echantilons“… of the… “magic potion“…

Clutching them excitedly…

We flew out of the “Bon Marché”…

Much… refreshed…

With… renewed…

Vigour…

For the grey winter ahead…

“Violet Blonde“…

Parfum…

R-a-v-i-s-s-a-n-t…

S-é-d-u-i-s-a-n-t…

We have been… seduced…

We have… succumbed…

Tom Ford…

Merci.

a.